Now Google will track your card costs

International |  Suryaa Desk  | Published :

Google has unveiled its plans to keep track of your expenses by tracking advertisers' credit / debit card costs. Online ad campaigns allow advertisers to see if they will produce off-line sales. Google said it will acquire 70% credit and debit card transactions in the US. According to BBC reports, Google Attributes allows each marketer to offer their marketing effects on devices and cross-channel. The software giant adds data from users on the web through advertisements, Google Analytics and DoubleClick advertising. 
According to their new plans, the company also pulls data from the mobile platforms and then tracks the advertisers to track their targets to the target audience. However, it raises serious concerns over privacy issues. Although Google says, they are "not able to get details of what people spend" and still violate the value of all purchases. One's privacy. The idea that someone is tracking a portion of the costs of others and sending it secretly to advertisers is a violation of a consumer's privacy. It comes when users are more concerned about their data privacy than anything else. Let Google review this idea and let us think about the customer instead of the sellers.








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