UP polls: BJP to showcase law & order, Hindutva to woo voters

New Delhi, Jan 9 (IANS) With the announcement of polling dates for the assembly elections in Uttar Pradesh, all major political parties have intensified their campaign, apart from taking pot-shots at one another.

The ruling Bharatiya Janata Party (BJP) is confident of making a comeback in the state despite the opposition parties -- the Congress, Samajwadi Party and the Bahujan Samaj Party, giving the saffron party a tough fight.

The party has been sounding confident on the issues it has taken up for the elections, as well as on the popularity of its faces in Delhi and Lucknow.

In fact, the BJP veterans have been continuously claiming that the party will repeat its last election's performance.

The party which has often backed the idea of "a double engine government", is constantly putting forth the issues and agendas related to Hindutva along with the development work. According to party sources, the BJP leaders will try to woo people on the basis of this strategy.

Apart from listing the achievements of the public welfare work of the Narendra Modi and Yogi Adityanath governments, the BJP leaders will also discuss the issue of Ayodhya, Kashi and Mathura, its core agenda.

Terming the issue of law and order as the biggest achievement of the Yogi Adityanath government, the BJP leaders are likely to be seen appealing to people to vote in favour of the party to keep the momentum going.

The BJP has also prepared a blueprint for the digital campaign in an attempt to reach out to the voters amid restrictions imposed by the Election Commission following rise in the number of Covid cases.

A BJP leader associated with the election campaign told IANS the party would be making an effort to woo every section of the electorate to vote in favour of the party. Hence, "the party has taken special care of the youth, women, elderly, the workers as well as the voters associated with the party over the Hindutva ideology".

The party will continue to focus on its core agenda of "Ayodhya-Kashi-Mathura" as well, he said.